Bachelor Of Science in Mass Communication, Advertisement & Journalism
BSc MCAJ+GDMC* : At a Glance
Bachelor Degree :
Bachelor Of Mass Communication, Advertisement & Journalism from Punjab Technical University.
In addition successful students will also be rewarded with a Graduate Diploma in Mass Communication (GDMC) from NAM.
Courses Duration :
3 Yrs Full time/ Part - time
6 Semesters
Eligiblity :
10+2 in any stream or equivalent
Fees :
Regular - 36,000Rupees
Part-Time- 16,000Rupees
*Dual Programme :
Bsc In Mass Communication, Advertisement And Journalism
SEMESTER-1
1.
Principles of Communication-I
2.
Global Comparative Media
3.
Information Technology
4.
History & Industry of Mass Communication
5.
Communication & Soft Skills
6.
Practical
SEMESTER-2
1.
.Mass Communication Concepts & Processes
2.
Print Media & Photo Journalism
3.
Reporting & Editing - I
4.
Communication Skills
5.
Computer Application for Journalism
6.
Practical
SEMESTER-3
1.
Reporting Techniques & Skills
2.
Editing : Concepts & Processes
3.
Reporting & Editing Lab
4.
TV Journalism & Programme Formats
5.
Television Production: Idea to Screen
SEMESTER-4
1.
Basics of Camera, Lights & Sound
2.
Advertising : Concepts & Principle
3.
Advertising Through Print, Radio & Television
4.
Press Laws & Media Ethics
5.
Television Production Lab
6.
Operation & Handling of Video Equipments
7.
Practical*
SEMESTER-5
1.
Event Management: Principles & Methods
2.
Organization and Management
3.
Research Methodologies for Media
4.
Cyber Journalism
5.
Public Relations
6.
Practical
SEMESTER-6
1.
World Media Scenario
2.
Contemporary Media Technology
3.
Radio
4.
Government Information System
5.
Project Report*
6.
Practical*
*Practical/ Internal Subjects
ALWAYS REMEMBER
Watch Your Thoughts
Before They Become WORD,
Watch Your Words
Before They Become ACTIONS,
Watch Your Actions
Before They Become HABITS
Watch Your Habits
Before They Become Your CHARACTER
Watch Your Character It Becomes Your DESTINY
BELIEVE IN YOURSELF
If you think you are beaten;
You are;
If you think you dare not
You don’t,
If you would like to win, but think you can’t
It is almost a cinch you won’t.
If you think you will loose,
You’re lost,
For out in the world we find…..
SUCCESS BEGINS WITH
A fellow’s will;
It is all in a state of mind.
Life’s battle don’t always go
To the stronger or faster man’
But sooner or later,
The man who wins IS THE ONE WHO THINKS HE CAN!
